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Good Enough Book Marketing

Emily Enger

Sell your book, not your soul.

Platform
Substack
PricingOnly free issuesPublishesMonthly
Issues42Founded3 years agoLast Issue4 months ago
Active

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Latest Issues

Oooh, What If I Try This?

My daughter, Embla, fell down the stairs at her grandparents’ house this past Thanksgiving. She is almost two years old.

She has been a pro at managing stairs for a few months now. It’s not normally something I have to monitor anymore....

4 months ago
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Why I don’t believe in “writing books readers want”

One of the first things a professional product marketer does when their company is inventing a new product is called “market testing.” This happens so early in the process, it is often before the product is even created.

CEO Joe goes to h...

6 months ago
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Does publicity sell books?

Hi friends,

Here I am, finally back from my summer sabbatical. While the break from this monthly newsletter was so important for my time management and mental health, it also ended up being well-timed for other reasons, as well. In June, a...

8 months ago
11
2

How to revive a dead email list before your next book launches

I know you have one. Don’t deny it. Most of us do. It’s the dormant email list.

At one point (or three), you ran a campaign to collect email addresses and create a newsletter because you were told THIS IS HOW YOU SELL BOOKS NOW.

But event...

a year ago
7
1

All readers are not created equal

There are so many marketing paths recommended to authors to help find large amounts of new readers. Every new platform that pops up promises bold, impressive numbers…usually for a heavy cost. Most of these marketing opportunities focus on q...

a year ago
9
4

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Authors

The writers behind this newsletter.

  • Emily Enger

    Minimalist marketing strategies to help the fiction, poet, or creative nonfiction author grow their writing career without the hustle and overwhelm.

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