Reletter
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Defaulted into head of sales? ENG Sales helps founders turn sales chaos into repeatable revenue. Weekly I share what I learned building $100M in B2B revenue, giving you one action step you can take. Subscribe for FREE & get Revenue Flywheel Diagnostic.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues213Founded3 years agoLast Issue3 days ago
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Latest Issues

How to Master Sales as an Expert without Being "Salesly" w/ David Roy

I love getting on calls like this one and talking through the sales process live, where you can actually see where to improve. Thank you, , for having me on to talk sales. Loved the conversation and looking forward to the next one.

Thank...

3 days ago
1

I’m Not a Sales Guy. I’m an Engineer Who Learned How to Sell

The procurement manager was friendly. I was on-site, so it was easy to talk to him. I could walk across the office and catch him any time.

So I did. I knew the relationship was the job. It was a little uncomfortable but I wanted to push my...

4 days ago
11
4

Live with David Roy & Sean Lyden

This week I went live with Sean from Systematic Selling on the one question every technical founder eventually runs into:

how do you sell when you never signed up to be in sales?

Neither of us came up as the closer type. We both got hand...

8 days ago
4

The Newsletter Metrics That Actually Predict Revenue

You’ve been tracking the wrong numbers.

Not because you’re not paying attention. Because the platform makes it easy to see the metrics that feel good and hard to find the ones that actually predict growth.

Numbers like opens, likes, subsc...

9 days ago
5

Your “Dead” Deals May Still Be Hiding Revenue

You open your CRM on a Monday and there they are. Three deals sitting cold.

I know I’ve done that and I still remember each one. The discovery call that went well. The buyer leaned in, asked the right questions, told me this was exactly wh...

11 days ago
5
2

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for ENG Sales.

SubscribersEngagement70Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • David Roy

    Defaulted into head of sales? I help B2B founders turn sales chaos into repeatable revenue. Applying my 15 yrs of sales experience, I built rev to over $100M. Subscribe for FREE and get your free Revenue Flywheel Assessment.

  • Khadejah J

    Storytelling consultant for experts. You make money & stand out from your competitors by telling effective stories \ud83d\udcb0

  • Sean M. Lyden

    Founder & CEO of Systematic Selling, a sales systems coaching and training company for growth-minded SMB founders.

  • Finn Tropy

    You know your subscriber count. You don't know which note drove it. I build tools that close that gap. One creator found $400 in hidden sales from a single query. Schedulers, AI analytics, dashboards: finntropy.gumroad.com

  • Peter Ashby Smith

    Stoic Futurist. I study how ancient ideas on agency, discipline, and character hold up under modern pressures like AI, accelerating work, and fragile institutions. I write for leaders, professionals, and founders seeking judgement in uncertain times.

  • Lorenz Neff

    You're making it too complicated. Selling what you've built can be simple. I can help.

  • Frequently Asked Questions

    How can I access the email archive for ENG Sales?

    You can find recent issues that have been published by ENG Sales on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does ENG Sales have?

    To see how many people subscribe to ENG Sales, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in ENG Sales?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch ENG Sales as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like ENG Sales?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact ENG Sales using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to ENG Sales?

    Scroll up to where it says Related Newsletters to see other publications like ENG Sales. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact ENG Sales?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.