Defaulted into head of sales? ENG Sales helps founders turn sales chaos into repeatable revenue. Weekly I share what I learned building $100M in B2B revenue, giving you one action step you can take. Subscribe for FREE & get Revenue Flywheel Diagnostic.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 238 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||
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engsales.substack.comLatest Issues
TFT: You Already Know How to Sell. You Call It Debugging.
You scoped the project.
You hit the first two milestones.
Then a test failed. You opened the logs and went to work debugging.
Now put that same engineering approach on a sales call.
The buyer says the price is too high. Or the scope cre...
TFT:3 Questions That Separate Buyers From Fans
He stopped at our booth.
He asked about the one feature nobody else had.
Then I never heard from him again, no matter how I followed up.
This was a few years ago when I was still working for a medium sized company, before we were acquire...
TFT: 5 Lost Deals That Built My Sales System
I lost a deal on price.
I lost one to a competitorās bundle.
I lost one because we didnāt have the pump.
15 years in B2B sales and Iāve closed a lot of deals. I remember very few of them. The losses I remember in detail. Who said what. W...
TFT: Youāre Talking Your Way Out of Deals
The engineer wanted one number.
We took 45 minutes of his time.
I never got back in front of him again.
Early in my career I was an account manager in the Rockies, riding along with a more experienced rep. The point was to learn a prod...
Building the right Referral Partners
Sean and I went live Monday to talk about referral partnerships. More founders are going solo, so referrals now bring in a bigger share of the pipeline. Most of us still feel awkward asking for them.
Key takeaways:
- Most people treat a...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for ENG Sales.
| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Defaulted into head of sales? I help B2B founders turn sales chaos into repeatable revenue. Applying my 15 yrs of sales experience, I built rev to over $100M. Subscribe for FREE and get your free Revenue Flywheel Assessment.
I help independent entrepreneurs transform psychological fear into freedom. Through 15 years of building communities and running Fear & Fail events across 5 countries, I support people on their fearless path.
Founder & CEO of Systematic Selling, a sales systems coaching and training company for growth-minded SMB founders.
Strategy Coach for Creative Intropreneurs š Iāll help you develop a personalised brand, strategy and system for transformative clarity and growth. Iām an intropreneur, fiction author, podcaster, YouTuber and online writer from Northern Ireland.
A house of thought and taste for the AI age, with the side doors left open. Pull up a chair and learn to judge, imagine, and build with the robots at the table.
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