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Category Pirates

Category Pirates \ud83c\udff4‍☠️, Bri Clark, Eddie Yoon
Hundreds of paid subscribers

The authority on category design & category creation. Sharing how legendary entrepreneurs, executives, marketers, and creators design business breakthroughs. By Christopher Lochhead and Eddie Yoon

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PricingFreemiumPublishesDaily
Issues406Founded6 years agoLast Issue7 days ago
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Latest Issues

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  • Category Pirates \ud83c\udff4‍☠️

    The authority on category design—the business strategy behind legendary entrepreneurs, executives, marketers, and creators who earn up to 76% of a given market's value. By Christopher Lochhead, Eddie Yoon, and Bri Clark

  • Bri Clark
  • Eddie Yoon

    Co founder of Category Pirates Founder of EddieWouldGrow, LLC Co-founder of Big Island Memory Making Author of Superconsumers & 60+ HBR articles

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