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Lessons about entrepreneurship, startups, and real-world problem solving from the people who teach it for a living at Duke.

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Latest Issues

The Greatest Startups Always Have Shockingly Humble Beginnings

Inside the Office

-Aaron Dinin

The 2026 DSV class visiting the HP Garage… “Birthplace of SIlicon Valley”

As I write this, we just wrapped up the first week of the Ronald & Carrie Ludwig Duke in Silicon Valley Program. And while I’m tem...

8 days ago
6

An Annual Pilgrimage to the Golden Gate

Inside the Office

-Aaron Dinin

Photo by Maarten van den Heuvel on Unsplash

This week we’re kicking off The Ronald & Carrie Ludwig Duke in Silicon Valley Program (a.k.a. Duke in Silicon Valley). It’s a monthlong summer program where we...

15 days ago
4

The Strange Value of Getting Old

Inside the Office

-Aaron Dinin

Not Jon, but hopefully it’ll get his attention if he reads this newsletter. Photo by Tim Mossholder on Unsplash

Earlier this week we celebrated the retirement of Jon Fjeld, one of Duke Innovation & Entrep...

22 days ago
6
1

Pricing Isn't About Price

Inside the Office

-Shep Moyle

Photo by Markus Spiske on Unsplash

A CEO I work with came into a session visibly frustrated. He had a strong product, happy customers, and growing interest in what he was building. And yet, sales were slow...

a month ago
2

What Are They Actually Buying?

Inside the Office

-Jamie Jones

Lindsey Argala (‘96) and a group of Duke students

A few weeks ago I hosted a coffee chat between a handful of student founders and Lindsey Argalas ‘96, CEO of TaxBit and a Duke I&E Advisory Board member....

a month ago
3

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Authors

The writers behind this newsletter.

  • Aaron Dinin

    Teach entrepreneurship at Duke & host the Web Masters podcast. Software Engineer & PhD in English (¯\_(ツ)_/¯). I write about startups & entrepreneur-y stuff.

  • Ryan Bolick

    Professor at Duke teaching AI entrepreneurship and design engineering. Founder of Byline. Former YC founding engineer. Creator of ShipItBot.

  • Jamie Jones

    Director, Duke Innovation & Entrepreneurship | Fuqua prof. Ex-chemist turned impact investor/design thinker. I bring a scientist’s mindset to startups—smart experiments, fast learning. Big on deep tech + entrepreneurial action.

  • Shep Moyle

    I’m Shep Moyle—Senior Lecturing Fellow of Innovation & Entrepreneurship at Duke University, a 30 year global CEO and entrepreneur, past Global Chair of YPO, ALI Fellow at Harvard and someone who believes in impact at scale and living life for JOY!

  • Amy Wyron Robinson

    Amy helps early-stage founders craft stories + amplify impact. After 20 years building + scaling unicorns (Waze, Moovit) she is now a Senior Lecturing Fellow at Duke I&E, teaching Narrative Design, Entrepreneurial Mindset, and New Venture Discovery.

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