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Artwork for Escaping GENERICA

Escaping GENERICA

Jeff Kerr

Why do our communities all look the same? Why can't we build what we actually want? Essays exploring the forces that shape the places we live.

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Substack
PricingOnly free issuesPublishesWeekly
Issues39Founded9 months agoLast Issue7 days ago
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Artwork for Escaping GENERICA

Latest Issues

Being OF the Water, Not ON It

The Cold You Got Through

I grew up going down to the lake without ever getting to it.

Old Cleveland Municipal Stadium, thrown up on the lakefront in 1931 and later nicknamed the Mistake by the Lake. A concrete horseshoe, eighty thousan...

7 days ago
1

The Four Horsemen of the Clipboard

It starts the way these always start. A consultant, three public workshops, foam boards on easels, a roll of colored dots.

The dots cluster on Main Street every time. The four blocks nobody has invested in since the eighties.

The renderin...

14 days ago
8
2

The Friction Floor: Why the neighborhood I defended felt like too much work

Early Adopter

I lived in Cleveland’s downtown Warehouse District in the mid-nineties, before the condos, before anybody called it a boom. I told people I was an early adopter, which was a flattering way of saying almost nobody lived t...

21 days ago
4
3

The Golden Shovel Fallacy: Why We Celebrate Giants and Ignore the Invisible Builder Three Blocks Away

“ Every community has a Mike—the local builder who doesn’t get the golden shovel or the photo op. He’s just trying to add four units to the neighborhood while fighting the same bureaucratic buzzsaw as the mega-developer, but without the leg...

a month ago
5
1

Salvation by Bricks: What one architect taught me in a stairwell that belonged to nobody

The card always arrives in early December every year for the past thirty-five years.

One of his own paintings on the front. He painted the way he did everything else, quietly and well and without mentioning it.

Inside, a note written to m...

a month ago
5

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  • Jeff Kerr

    With 35 years in urban planning, now Director of Planning & Policy for the Greater Sandusky Partnership, I explore the structural interventions and economic energy required to build distinctiveness.

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