Fashion & Consumer Trends from Copenhagen
Andréia OliveiraIndependent field research on fashion trends, consumer behavior, circular fashion, secondhand culture and emerging trends in Copenhagen and Scandinavia.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 43 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||
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trendwatchedit.substack.comLatest Issues
How Your Email Finds Me
Getting dressed without having to go to the office, fitting in skincare between emails, and finding a little room for play in my daily routine.
If you work from home, should you stay in pajamas or put on a work outfit?
The answer is entir...
These Clothes Used to Be Festival Tents
Copenhagen is a hotbed of trends, design, and new ideas; it bridges the physical realm with the digital world, where algorithms demand a thousand trends per second.
Here at Trend Radar, however, I propose something different: a “slow” appr...
Updates on Copenhagen Expats
The thread that connects everything
Yesterday, during my English class, my teacher asked me a question: how do I manage to work with so many different things?
So, I turned to the metaphor of a pearl necklace.
I told him that I view each...
Copenhagen Fashion Week SS27: Trend Intelligence Beyond the Runway
Questions or answers, which matters more?
It depends.
As a trend forecaster, I’ve learned that asking the right question is often more valuable than rushing to provide the first answer.
Trend forecasting requires something that seems inc...
What are the main color trends for 2027?
This newsletter is part of edition Trend Archive 01: Fashion Trend Forecasting, which revisits my predictions for 2026. In it, I discussed the dominance of iridescent rainbow colours, not only in clothing but also in products and even commu...
Key Facts
![[banchan]](https://substackcdn.com/image/fetch/$s_!LYqg!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F3ea9271c-9877-494e-9a15-8b61e58bdb3a_1200x1200.png)
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| Subscribers | Engagement | 67 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Copenhagen-based Trend, Culture & Consumer Behaviour Analyst specialising in fashion trends, circular fashion, secondhand culture & Scandinavian consumer shifts. I turn field research, street observation & cultural signals into independent analysis.
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