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Fashion Futures

Becky

I write about the evolving world of fashion—think AI innovations, trends, millennial quirks, and the next big trend Gen Z will revive. Basically, it’s Carrie Bradshaw meets Silicon Valley—but with fewer cosmos and more Wi-Fi.

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues58Founded3 years agoLast Issue3 months ago
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Latest Issues

I Don’t Think Texture Is Trending. I Think Trust Is.

If you’ve been paying attention to the last few seasons, something feels… different.

Not louder.
Not flashier.
More complex.

And I don’t mean emotionally (although… maybe that too).

I mean materially.

  • Chanel pushing saturate...
3 months ago
9

The Good Guy Aesthetic™

You Know the Type…

He compliments your moon sign. Owns a copy of Normal People (half-read). Wears linen shirts so soft they could double as tissues for the emotions he doesn’t quite access.

Maybe his name’s Jeremiah. Or maybe it’s s...

7 months ago
6
2

Is Motherhood Fashion’s Newest Power Statement?

I recently became a mum for the first time —and somewhere between learning how to change a nappy with one hand and realising most of my wardrobe now feels more like a museum than a rotation, I started noticing something. Not just the practi...

a year ago
7

Is Looking Expensive the Ultimate Social Currency?

In a world obsessed with $uccess, curated Instagram grids, and TikTok aesthetics, looking expensive has become more than just a style statement—it’s a survival skill in the social hierarchy. From the rise of quiet luxury to the viral "old m...

a year ago
55

The Fashion of Ageing: Why Are We Still So Afraid of Growing Older?

Let’s face it: fashion and ageing have never been the best of friends. For an industry built on creativity and reinvention, it clings uncomfortably to the idea that youth equals beauty, relevance, and value. Scroll through most campaigns, a...

a year ago
24
9

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  • Becky

    Welcome to Fashion Futures. I write about the cultural signals hiding inside our wardrobes — why certain trends suddenly resurface, what fashion reveals about power and identity, and why we’re all quietly dressing for the world we think is coming nex

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