*buzzing
LARA MUHN*buzzing is the ultimate destination for brands and pop-culture! ✨ The weekly newsletter is curated by independent pop culture creative and strategy director Lara Muhn, who helps brands make their mark in the realms of music, fashion, gaming, and sports.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 79 | Founded | 2 years ago | Last Issue | 18 days ago |
| Active | |||||
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*buzzing IN POP-CULTURE: THIS SUMMER IRL
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*buzzing: ADIDAS’ WORLDCUP CAMPAIGN
A few weeks ago I titled this newsletter “It’s Adidas World Cup,” and they just proved me right once more. They released their main World Cup campaign “BACKYARD LEGENDS” – a 5-minute v...
*buzzing IN POP-CULTURE: FASHION IS FUN AGAIN
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*buzzing: GOOGLE PIXEL FASHION INSTITUTE
Careful people, this is gonna be a fashion-heavy edition and we’re starting with the smartest announcement in weeks: Google Pixel and Highsnobiety are launching the Pixel Institute for Fas...
*buzzing IN POP-CULTURE: IT'S ADIDAS' WORLD (CUP) AND WE JUST LIVE IN IT!
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*buzzing: ADIDAS TAKES DOWNTOWN LA
Adidas announced new World Cup jerseys for this summer. Hours later, they shut down the Grand Tunnel in downtown LA – traffic takeover leading to an underground stage where Baby Keem an...
*buzzing IN POP-CULTURE: HYPER-PERSONAL STORYTELLING EVERYWHERE
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*buzzing: YOUNG MIKO FOR GAP
In 2024 Gap started to turn around their brand step by step. Next to cool collaborations and bringing their denim designs to red carpets like with Barbier Ferreira just last week at the Oscar...
*buzzing IN POP-CULTURE: THE SPRING AWAKENING OF NICHE OBSESSION
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*buzzing: DIESEL OPENED THE VAULT IN MILAN
During their FW26/27 show in Milan, Diesel opened the archive of endless props and memorabilia. Fifty thousand items across six thousand categories spanning from the brand’s fou...
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Authors
The writers behind this newsletter.
I curate *buzzing, the weekly update on what's *buzzing in pop-culture. As a cultural strategist, I identify trends, understand cultural insights, and find effective ways to bring them to life for brands.
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