Mobile Ad Monetization optimizations for mobile games and mobile applications. Game ad placement design and network negotiations.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 92 | Founded | 3 years ago | Last Issue | 6 days ago |
| Active | |||||
Read this Newsletter
felixbraberg.substack.comLatest Issues
Same Cooldown for Everyone? Facepalm.
Sometimes when I’m reviewing games, I end up in full facepalm mode. It usually happens when someone says, “Yes, we start interstitials at this fixed point for all users, and then we have a 320-second cooldown for everyone.”
But why? In the...
Your updated App-ads.txt file for October 2026
The Premium Mobile Ad Monetization Newsletter #12
Every month, premium subscribers to the Mobile Ad Revenue Newsletter receive a fully updated app-ads.txt file from all major networks, helping them maximize ad revenue with minimal effort.
What IKEA and the Drug Cartels Know that Mobile Publishers Don't
Something wild is happening in mobile ad monetization. It’s one of the few billion-dollar industries where audience owners have almost no say over price.
In most businesses, whoever controls access to the customer sets the terms. IKEA famo...
The Ad Metrics You Need to Scale AppLovin Blended ROAS Campaigns
Britney Spears in 1998. That's the level of buzz AppLovin's Blended ROAS campaigns have in mobile right now. Unlike standard ROAS campaigns, they optimize for a user's total value by combining ad revenue and IAP revenue.
Publishers that g...
September Mobile Advertiser Block List - 4,289 Apps to Block
The Premium Mobile Ad Monetization Newsletter #12
Here’s the September edition of my curated Mobile Master Block List.
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Mobile Ad Revenue.
| Subscribers | Engagement | 68 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where Mobile Ad Revenue ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 109 | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #244 |
Authors
The writers behind this newsletter.
Mobile Ad Monetization Expert with 10 years of experience. Over $500m earned for my clients. Worked with leading mobile games, DSPs, and Ad networks.
Frequently Asked Questions
How can I access the email archive for Mobile Ad Revenue?
You can find recent issues that have been published by Mobile Ad Revenue on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Mobile Ad Revenue have?
To see how many people subscribe to Mobile Ad Revenue, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Mobile Ad Revenue?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Mobile Ad Revenue as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Mobile Ad Revenue?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Mobile Ad Revenue using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Mobile Ad Revenue?
Scroll up to where it says Related Newsletters to see other publications like Mobile Ad Revenue. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Mobile Ad Revenue?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.