As the UA landscape evolves, so do the creative trends that shape how games communicate with their audiences. With the rise of Applovin and increased spend on...

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Brutally Honest #212 by Matej Lancaric

Hey, FAM! What’s up?

🥃 Drink talk

𝗕𝗥𝗨𝗧𝗔𝗟𝗟𝗬 𝗛𝗢𝗡𝗘𝗦𝗧 𝗨𝗔 𝗥𝗘𝗣𝗢𝗥𝗧 - 𝗤𝟭 𝟮𝟬𝟮𝟲 𝗜𝗦 𝗛𝗘𝗥𝗘 and I need your help. 30 UA pros have already filled the survey:
https://forms.gle/nRE9SBNgDRBVWrBM7

MAU MAU MA...

14 days ago

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🚀 €2Mil Solo: How the WORST year of my career became the BEST

There is a Tuesday in March 2025 that I will never forget.

I was sitting at my kitchen table in Bratislava, looking at my inbox, and for the first time in five years, nothing was happening. No new project requests. No urgent Slack pings fr...

16 days ago

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Brutally Honest #211 by Matej Lancaric

Hey, FAM! What’s up?

🥃 Drink talk

MAU MAU MA...

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Matej Lancaric

Helping Games Grow \ud83d\ude8012+ years of experience \ud83c\udfae56 global launched games \ud83d\udcc8 User Acquisition \ud83c\udfaf Marketing Strategy

@matejlancaric

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