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Brutally Honest by Matej Lancaric

Matej Lancaric
Hundreds of paid subscribers

No \ud83d\udca9​ BS newsletter with useful stuff about UA & creatives in the post-IDFA world

Platform
Substack
PricingFreemiumPublishesTwice weekly
Issues453Founded4 years agoLast Issue6 days ago
Active

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Authors

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  • Matej Lancaric

    Helping Games Grow \ud83d\ude8012+ years of experience \ud83c\udfae56 global launched games \ud83d\udcc8 User Acquisition \ud83c\udfaf Marketing Strategy

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