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Tribo de Marketing

Fernanda Belfort

O que de mais interessante passou pelos meus olhos, ouvidos ou mente recentemente. Um misto de marketing, tecnologia, comportamento, liderança ou que valer a pena ser comentado, já que ampliar conhecimento e repertório é chave pra um lifelong learner.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues19Founded3 years agoLast Issue2 years ago
Active
Language
Portuguese

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tribodemarketing.com.br
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Latest Issues

News #15 da Tribo

Ferramenta de Respostas | O Google é uma ferramenta de buscas. O Perplexity uma ferramenta de respostas. No Google você busca algo, e tem links com coisas relevantes para você clicar. No Perplexity você faz uma pergunta, e ele te traz a res...

2 years ago
4

News #14 da Tribo

CANNES LIONS | E tivemos mais um Cannes Lions. Não consegui acompanhar o quanto gostaria, mas adorei o Thanks for Coke-Creating e DoorDash All The Ads (esse aliás, ganhou o GP de Titanium!).

Como funciona a premiação? São 30 categorias...

2 years ago
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News #13 da Tribo

AI for Good | Agora no final de Junho aconteceu o AI for Good, evento da ONU em Genebra. Soube do evento pela cobertura da minha musa Andréa Janer da Oxygen e assisti a algumas boas sessões no YouTube. Vi a do Sam Altman (da Open AI), mas d...

2 years ago
6

News #12 da Tribo

State of AI McKinsey | Saiu dia 30 de Maio o State of AI 2024 da McKinsey. Pesquisa feita com ~1,4 mil participantes no mundo e ponderado pelo PIB pra projetar o global. 65% dos respondentes usam regularmente IA gerativa, quase o DOBRO do a...

2 years ago
3

Salesforce State of Marketing 2024

Como foi semana de Connections a Salesforce soltou o estudo State of Marketing de 2024, pesquisa com 4,8mil profissionais de marketing em 29 países. A maior prioridade dos marqueteiros? Implementar AI. O maior desafio? Implementar AI! Por q...

2 years ago
1

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