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Firsthand from the Founders

Terry and Gloria Crawford

Thoughts and observations from running InitialView -- and raising three teenagers.

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Substack
PricingOnly free issuesPublishesWeekly
Issues11Founded2 years agoLast Issue4 months ago
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Latest Issues

Everything Is Video

One way to innovate in higher ed admissions is to look at tech trends elsewhere in society and then ask why that tech trend doesn’t show up in the application process. There’s an inherent conservatism in admissions offices, as the security...

4 months ago
1

Being a Good Regular Decision Maker

If you’re currently waiting, fingers crossed and wondering if there’s anything else you can do now that you’ve submitted your applications, here are a few thoughts:

  1. Send Your Glimpse Everywhere You Are Applying. Is large State U going t...
4 months ago

Love Connection

Both the dating “market” and the higher ed admissions “market” are about more than just what you can pay. Both are two-sided markets, where each side has to agree before a “transaction” is made (this is in contrast to a typical one-sided ma...

4 months ago
3

Certain Uncertainty

Throughout the history of our organization, one of the most common questions from counselors is, “Do you have a list of schools that use you?”

When we first started, it was easy to respond because there were only one or two, and we could...

5 months ago
3

A Glimpse of Good Glimpses

Now that we’ve seen thousands and thousands of Glimpses, it’s time to share some advice on what makes a good Glimpse. While this is a bit long, make sure to at least read the final paragraph.

When recording your Glimpse, here are some rule...

6 months ago

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  • Terry and Gloria Crawford

    Co-founders of InitialView -- and the Crawford household

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