
A better climate substack
| Platform | Pricing | Only free issues | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 133 | Founded | 4 years ago | Last Issue | 22 days ago |
| Active | |||||

Say you read my last post and you agree cost is sorta the whole ballgame when it comes to carbon dioxide removal. The question is, ok, so what’s going to be the lowest-cost method?
The easy answer —we don’t know yet!— is both true and unhe...
Say you’re the chief sustainability officer for United Airlines. Or Lafarge, the French cement giant. Or Nippon Steel. Or basically any big polluter in a sector where abating emissions is difficult.
You have a bunch of engineers working fo...
Remember the climate crisis? Bet you don’t. For the average news consumer, climate has fallen dramatically in salience this year.
Which kind of figures: the world is on fire.
A deranged American president launched a war he can’t explain...
Get more from Quico Toro in the Substack app
Available for iOS and Android
Get the app
I tried to vibecode an app the other day.
It did not go well.
I’m not a coder, so I didn’t really know how to prompt the AI precisely enough to get it to do what I wanted. It spat out a thing that wasn’t really what I wanted, and becaus...
Subscribers, engagement, traffic and sponsorship for One Percent Brighter.
| Subscribers | Engagement | 80 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
How this newsletter ranks in the official Substack charts.
| #173 | |
| #127 |
The writers behind this newsletter.
Quico Toro is Director of Climate Repair at the Anthropocene Institute, and the writer behind OnePercentBrighter.com
The magazine and community dedicated to defending liberal values and democracy wherever they are threatened. Editor in Chief: Yascha Mounk. Home of American Purpose and Francis Fukuyama's blog. Join us today! www.persuasion.community
Sam Kahn writes the Substack Castalia.
You can find recent issues that have been published by One Percent Brighter on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
To see how many people subscribe to One Percent Brighter, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
Newsletter advertising can be extremely effective when it's done right. Before you pitch One Percent Brighter as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact One Percent Brighter using the contact information provided and ask for a copy of their media kit.
Scroll up to where it says Related Newsletters to see other publications like One Percent Brighter. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.