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From A to B

Brendon Baker

Writings on how to effectively make things different. Simple. Usable. Inspirational. 'Best Practice' be damned.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues122SubscribersRead atobwithbrendon.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

A Letter To Our (Imaginary) Shareholders

This week, something a little different. An outline of where we’ve been, what I’ve learned, and where to from here. Taking a page from ’ simple ‘work in public’ idea - and in an exercise of strategic thinking, here’s what I would write to t...

3 months ago
8
9

Improve your message in 2 minutes

# Sometimes getting your message across isn’t all that tricky.

3 months ago
1
0

I'm sorry HBR, I disagree - Strategy absolutely belongs on the ground floor.

For those short on time - here are the key takeaways:

4 months ago
9
0

The Minimalist's Guide to Strategic Change

Happy Friday! This week is a little longer in form. We dive into 3 simple but crucial concepts that will save you A TONNE of time and money when you’re designing and running your strategic change initiatives.

5 months ago
7
4

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Authors

The writers behind this newsletter.

  • Brendon Baker

    Brendon is pioneering a radical new idea… Keep it simple. He's guided >$11B in transformative projects across Australia’s largest organisations, written a few books & was named a Top 10 change thought leader - which is really rather kind of them.

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