Fundraising, Reconstructed
Tina KrallMost nonprofits don't have a fundraising problem. They have a system problem. Fundraising, Reconstructed is where nonprofit executives come to see theirs clearly.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 79 | Subscribers | Read | thefos.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Your fundraising system isn’t failing. It’s learning the wrong things.
Parts 1 and 2 of this series were about the fundraising goal. Where it comes from. Why most nonprofit fundraising targets are reverse-engineered from budget gaps rather than built from donor capacity. And what it takes to bring a different ...
Stop Waiting for the Fundraising Budget Number. Build It.
In Part 1, I wrote about the budget gap — the number that gets handed to development after every other budget decision has already been made, dressed up as a fundraising goal nobody designed for the team to hit.
Your Fundraising Goal Was Built to Fail
> A note: this is the first piece published under the new name of this publication — Fundraising, Reconstructed. Same work, sharper focus. If you've been here a while, thank you for staying. If you're new, this is a good place to start.
The $377,500 Fundraising Hire
> I estimate the true cost of a single fundraiser departure at $377,500.
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Authors
The writers behind this newsletter.
Strategist. Storyteller. I examine inherited systems at two scales — the organizational architecture behind nonprofit fundraising, and the generational patterns that shape the humans running it. Two publications. One lens.
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