Future of Marketing
Prof. Dr. Andreas FuchsMarketing is in flux. As professor, author & entrepreneur, I show how AI, tech & customers reshape the field. In my weekly newsletter I decode the Future of Marketing for businesses, entrepreneurs & academia.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 33 | Founded | 10 months ago | Last Issue | 15 hours ago |
| Active | |||||
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futureofmarketing.deLatest Issues
Claude Science: What’s Left for Scientists When AI Can Do the Research?
Why read this article: This article explains what actually gets automated when AI can run serious research in an afternoon, and what stays firmly human. It shows why the value of expert work is moving from gathering information to judging i...
The Future-Proof Marketing Organization
Same models. Same agents. Same automation. Four shifts decide who's left standing.
Why read this article: This article explains what actually makes a marketing organization future-proof once AI agents become normal. It connects four shifts...
The Attention Economy Is Dead. Long Live the Relevance Economy.
Why visibility alone no longer wins customers, and what marketing leaders need to understand right now.
Why read this article: For decades, marketing ran on one rule. More reach meant more customers. That rule is breaking down as AI summar...
Google I/O 2026 Explained: The Search Bar Is Dead. Long Live the Search Agent.
Why read this article? This week, Google made its biggest change to Search in 25 years. Not a design update. A fundamental shift in how people find information — and how brands get found. This article explains what actually changed, why it...
Why AI Will Not Bring Sustainable Competitive Advantage
Why read this article: This evidence dossier compiles peer-reviewed research, top-tier strategy journals, and rigorous industry studies to answer one question: can AI provide a sustainable competitive advantage in marketing? The honest answ...
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| Subscribers | Engagement | 71 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Marketing is in flux. As a marketing professor, author & entrepreneur, I explain how tech, trends, and customers are reshaping marketing. For CMOs, marketing decision-makers & lovers. One focused 15-minute read per week to stay sharp and ahead.
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