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Svižná copy inšpirácia, praktické ukážky a realizovateľné tipy, ako vylepšiť marketingové texty. Pre copywriterov, marketérov aj majiteľov menších projektov. Posielam každé dva týždne na 400+ odberateľov.

Platform
Substack
PricingOnly free issuesPublishesMonthly
Issues11Founded3 years agoLast Issuea year ago
Active
Language
Slovak

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Latest Issues

CopyLetter (#32): Autenticita

Čauky,

zajtra je Deň matiek. A keďže nemám žiadny zľavový kód, tak vám aspoň posielam túto kampaň z pandemických čias. Baví ma na nej, že je drzá, trefná a nenúti ma plakať od dojatia.

Pekné dni! ☀️


Chcem s tebou pozdieľať:...

a year ago
2

CopyLetter (#31): Rodová vyváženosť

Čauky,

dnešný CopyLetter prešiel od prvého draftu až po finálnu verziu tromi revíziami. Možno by si zaslúžil aj štvrtú. Ale niekedy považujem za najväčší copy skill vedieť prestať a povedať si, kedy to je good enough.

Pekné dni! ☀️

  • *...
a year ago
4

CopyLetter (#30): Feedback

Čauky,

od dnes má CopyLetter nový formát.

Bude kratší, svižnejší a budem ho posielať každé dva-tri týždne.

Síce som z tímu fanúšikov longform contentu, no našťastie som aj z tímu tých, ktorí vedia povedať, keď niečo nefunguje a obrátiť...

a year ago
3

CopyLetter (#29): Is mir egal

Ahojte,

začiatkom marca sme si spravili krátky výlet do Berlína, kde na mňa spoza všetkých tehlových bytoviek, potagovaných stien, žltých električiek, oranžových odpadkových košov, vyhajpovaných kaviarní, kebabov a falafelov, vykukovala j...

a year ago
1

CopyLetter (#28): Na káve

Ahojte,

vo štvrtok mi napadlo ísť na chvíľu pracovať do kaviarne. Aby som zmenila prostredie.

Akokoľvek som sa snažila, za hodinu a pol som zvládla akurát vypiť filtrovanú kávu a zjesť jablkový koláč, ale inak som nebola schopná napísať...

a year ago
3

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  • Gabka Koščová

    Webová copywriterka \ud83d\udc69‍\ud83d\udcbb

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