GAMEPLAYER
Jordan WisePower, strategy & billion-dollar moves in football, culture & business. Decoded by someone who’s been in the room. No noise, just real insight on the game.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 23 | Founded | a year ago | Last Issue | 2 months ago |
| Active | |||||
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gameplayer.substack.comLatest Issues
There Will Never Be Another One
I rewatched the Netflix documentary a few times last week. I’m not ashamed to admit something may have gotten in my eye. Not at the obvious bits. At the free kick against Greece. The build-up, the weight of it, what was riding on tha...
America Is About to Fall in Love With Football. Just Not With MLS.
The 2026 FIFA World Cup is the biggest moment in American football history. Bigger than 1994. Bigger than Messi signing for Inter Miami. Bigger than anything MLS has manufactured in thirty years of trying.
104 matches. 11 US cities....
Adidas Can't Manufacture Legacy.
The yellow brick road exists. Arsenal just haven’t reached the end of it yet.
There is a version of Arsenal that lives in the imagination of anyone who watches football and actually cares about it. The postcode. The stadium, ahead o...
Five Collaborations That Actually Mattered.
Part 2 of The Brand Game
Most brand collaborations are forgettable. A logo swap, a limited run, a press release, and three weeks later nobody can tell you what it was or why it existed. Chelsea do this often.
The ones on this list...
Jordan Could Own Football. Nike Won't Allow It.
Imagine this. Jordan’s first football signing. The world’s best young player. Air Jordan boots on a Champions League pitch. It didn’t happen. Yamal left Nike and signed with Adidas. Jordan wasn’t even in the conversation.
Part 1 of...
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| Subscribers | Engagement | 74 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
100+ deals deep in football, culture, and business. If there’s a play to be made, I’ve probably already run it.
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