Random Business Thoughts
Giuseppe PeschecheraIn this Substack, I resonate about news, researches, and insights on online business in the EU and worldwide.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 29 | Subscribers | Read | giuseppepeschechera.substack.com |
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Random Newsletter: March 2024
Welcome to the monthly wrap-up from Random Business Thoughts!
How to adapt to a world with increasing purchase frequency and decreasing basket sizes.
A couple of weeks ago, McKinsey published their latest update on consumer spending behaviour.
Prime Video Ads and its potential to revolutionize Retail Media.
At the beginning of 2024 we assisted to the launch of Prime Video Ads, starting in the US. This (retail) media opportunity will be launching in Europe soon (around April 2024).
The impact of being out of stock on Amazon, and how to navigate this risk.
Like in many online channels, there’s always a moment in time when Amazon managers at a brand start investigating more deeply the concept of the share of advertising revenue on total revenue.
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Authors
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Here for sharing some news and business perspectives on the online market in Europe. Hope you'll appreciate!
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