goodtwin
goodtwin is a label, management and consulting company based in London. Join the movement @goodtwinofficial
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 33 | Founded | 2 years ago | Last Issue | 14 days ago |
| Active | |||||
Read this Newsletter
goodtwin.substack.comLatest Issues
If pre-saves are dead, how should I promote my new single?
I had this thought recently: there are a lot of complaints about the economics and value of streaming services, but very few artists stop to think about the fact that they give streaming services their new music on the same day as their big...
(Part 2/2) 20 Ways To Release Music and Engage Fans in a Post-Spotify, Fan-Focused Era
Last week’s article got some nice traction… it was the first 10 of the full list of 20 marketing ideas, of how to release music in a way that engages, rewards and incentivises your fans.
At goodtwin, on the label roster, we currently work...
20 Ways To Release Music and Engage Fans in a Post-Spotify, Fan-Focused Era (Part 1 of 2)
I had a consultancy call with an artist recently who had a new single out. She’d tortured herself with the Spotify for Artists app, looking at her song analytics and had beat herself up about the slower-than-usual streaming rate. I compassi...
How To Not Get Screwed Over As An Emerging Artist
Image source: Charli XCX “Anti-Marketing” on Instagram (via Clash)
Although I’m an insanely positive person, some of my favourite articles are written from a place of frustration.
I am frustrated. It’s so damn hard being an emerging artis...
Are You Building A World That Fans Can Belong To?
You’ve probably read somewhere, at some point, about artists needing to “build a world” around their music.
Generally, “building a world” means giving an artist an entire aesthetic universe around their music. It’s a term that comes up in...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for goodtwin.
| Subscribers | Engagement | 69 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
London based, label est. 2025. Exploring real artist development and new models for the music industry, one post at a time. https://goodtwinofficial.bandcamp.com/music
Frequently Asked Questions
How can I access the email archive for goodtwin?
You can find recent issues that have been published by goodtwin on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does goodtwin have?
To see how many people subscribe to goodtwin, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in goodtwin?
Newsletter advertising can be extremely effective when it's done right. Before you pitch goodtwin as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like goodtwin?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact goodtwin using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to goodtwin?
Scroll up to where it says Related Newsletters to see other publications like goodtwin. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact goodtwin?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.