AI Marketing In The Age Of Imagination
Grant McDougallMy place to share how we as marketers can embrace human creative potential and the power of AI
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 6 | Subscribers | Read | grantmcdougall.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Branding - It Is Like Keeping A Great Lawn
While getting my steps in around Bernal Heights this weekend, it dawned on me that building a great brand is like having a lawn. Walking down my street, I passed one of my neighbor's houses. The grass was knee-high and had gone to seed. It ...
Enduring Brands Are Intentional Acts
Yesterday, I shared some thoughts on how Brand neglect can lead to shortism and acts that ultimately commoditize them. Today, I want to share a brand doing the very opposite. We have been tracking Hewlett Packard Enterprise on the BlueOcean...
Marketing can't fix neglect, it will hurt your brand and growth.
Creating an iconic brand is a deliberate process that requires intention and effort. Tesla's success in this area is a valuable example for all marketers to learn from. Establishing a strong brand identity takes time and requires a long-ter...
The Rise of the Imagination Age: Humans and AI Co-Creating the Future
We have entered a new era: The Age of Imagination. This isn't just a technological shift; it's a revolution in collaboration. AI isn't here to replace human creativity; it's a powerful tool to augment it, just as the printing press amplifie...
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Authors
The writers behind this newsletter.
I am an Australian. I believe in our ability as people to change the world and in technology's ability to unlock our creativity. For the past decade, i have been involved in AI and its application in Marketing
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