
A trade publication for people who treat brand as a serious business function.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 17 | Founded | 3 years ago | Last Issue | 3 months ago |
| Active | |||||

☎️: Andrew Rutledge. He’s the founding partner of View Source, the strategy-and-design studio behind Bandit Running, Cadence, Aura Bora and more
📝: In this letter, he shares why most brand problems are actually thinking problems, why your...
☎️: Alex Daly. She is founder of Daly, a comms+ agency, and founder of Orchard Street, its venture studio and angel arm. She also just launched Plenty&Co., a collective of independent agencies delivering modern, multi-disciplinary comms
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☎️: . She’s the founder of Praize, a boutique editorial and AI optimization firm working with brands like Victoria Beckham Beauty, Kinn Studio, Great Jones, Jones Road, and Dame
📝: In this letter, she shares what GEO actually is, why mos...
Title is based off ’s note but was the perfect fit so I’m running with it!
I’ve been using AI since December 2022. Casually at first, asking ChatGPT to help rewrite a subject line or building my mom an itinerary for her trip. Since Februar...
self-published The Raise last September and treated the release like a DTC drop (old habits die hard, and thank god). She founded her own imprint, Cashmere Street Press, picked black, white, and red as the book’s brand colors, and started p...
Subscribers, engagement, traffic and sponsorship for Great Amateur.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Strategist by training, writer by compulsion and dosa connoisseur by choice.
Founder of Praize, your CFO's favorite marketing agency. Uncovering ROI from hard-to-track channels, driving $15 million in revenue from PR since 2021, and showing how brands can use AI to reshape attention and growth.
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