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Gregory Treat

Household is a family that owns its own business, works with its own children, and enjoys working together so much that they wish they could do it forever. That sounds like the best kind of life to me.

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Substack
PricingOnly free issuesPublishesWeekly
Issues9Founded2 years agoLast Issue8 days ago
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Latest Issues

Mythos, Markets, and the AI Renaissance

“He who is unable to live in society, or who has no need because he is sufficient for himself, must be either a beast or a god.”

-Aristotle, Politics, Book I, Chapter 2

Recently the Economist published a provocative image as the headline...

8 days ago
13

Where is the Modern Family Seat?

Hello Friends,

If you have read the companion piece on the Becoming Noble Substack, you know the Churchill family’s three-century run on Prestige Finance — the wartime currency, the entail, the Gems Collection, the imperial banking syndica...

a month ago
58
4

Chivalry Is Dead

So as we are continuing our discussion of Aristocracy, I want to first acknowledge that the term inevitably causes strong reactions in the people that hear it. One of the reasons for this strong reaction is that “aristocracy” is the great e...

2 months ago
37
7

The Battle-ax and the Bayonet

Recently, I have had a number of conversations with gentlemen of European or British extraction on the concept of a Great House. The conversations go on nicely until a particular word is used at which point it derails because we are using V...

2 months ago
27
2

The Myth of Universal “Agency”

Hello Friends,

This post may not seem to immediately apply to the topic of building a Great House, but stay with me. I have been having a series of conversations about AI, aristocracy and why everyone is thinking about multi-generational s...

2 months ago
17

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  • Gregory Treat

    Household is a family that owns its own business, works with its own children, and enjoys working together so much that they wish they could do it forever. That sounds like the best kind of life to me.

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