Gaspard Pastural
Product Marketing for B2B tech products
| Platform |  | Pricing | Only free issues | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 22 | Founded | 4 years ago | Last Issue | 12 days ago |
| Active | |||||
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gaspardpastural.substack.comLatest Issues
Taste Atrophy
Everyone’s talking about AI causing brain atrophy. The worry is that we’ll stop thinking, stop learning, stop doing our own research because the answers are always just a prompt away.
I think that’s the wrong fear. Or at least, it’s not th...
The Hardest Part of Entrepreneurship
The hardest part of entrepreneurship isn’t the risk or the long hours or the uncertainty of whether you’ll succeed. It’s simpler and more insidious than that.
It’s that there’s no clear path.
You start building something from scratch. You...
How to Differentiate in a Competitive Market by Building an Ecosystem of 7 SaaS Products
In this episode, I sit with Frank Sondors, co-founder and CEO of Salesforge, one of the fastest-growing SaaS platforms of the Sales Tech sector in Europe.
We discussed his unique differentiation strategy in a highly competitive market: bui...
How adding human interactions eases B2B sales and user activation
In today’s episode, I sit with Nick Tomic, founder of Face2Face, a B2B SaaS that lets your users instantly start a video call with your team — directly from your website or app.
Instead of filling out a contact form or booking a demo days...
Positioning + Messaging = Narrative
I’ve been doing Positioning & Messaging Consulting for 2-y now.
And I think I finally found the right way to package it:
A Marketing Narrative.
Tl;Dr - I’m repackaging my service as a Marketing Narrative - helping craft the product’s s...
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| Subscribers | Engagement | 59 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Product Marketing Consultant for B2B SaaS
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