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Marketing, Sales Product & Business Growth that works. It's not sexy...until it is.

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Substack
PricingFreemiumPublishesTwice weekly
Issues219Founded2 years agoLast Issue6 days ago
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Latest Issues

Why Loud Sometimes Goes Quiet

The post that crushed in April goes quiet in July. The email that always converted lands soft. Same list, same offer, same voice — weaker numbers.

The easy thing to blame is the algorithm. We’ve all heard that one a million times. Then the...

6 days ago
4

Your Business Runs at Six Percent

One audit, run once, that tells you exactly which part of your business to stop building. It will take you about twenty minutes and it will contradict the last six months of your instincts.

Here is the thing to do this week, before the exp...

10 days ago
3
1

He Eats the Cake

A man stands in front of an open refrigerator. Inside it, a chocolate cake.

He’s three weeks into a diet and the diet is working. The weight is down, the clothes fit better, the doctor said something encouraging. He believes, sincerely and...

13 days ago
7

The Invisible Tax

You have watched this happen, even if you never named it.

You ran a piece of content in the summer and it worked. People responded, shared, bought. So you ran it again a few months later — same offer, same list, same copy — and it died. No...

13 days ago
4

Free vs. Paid vs. Earned

If you’ve been around MBD for a minute, you’ve heard me talk about the paid path and the earned path.

Quick refresher in case you haven’t: most businesses build one path in. You either pay or you don’t get in. Some businesses build the opp...

18 days ago
3

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  • The Success Finder

    The Success Finder

  • Nic Peterson

    Investor. Founder. Managing Partner. Hopelessly curious. Brevity is the soul of wit. Absurdity is the soul of life. NicPeterson.com

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