Hannah’s Substack
Hannah CookeMy personal Substack
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 6 | Founded | a year ago | Last Issue | 4 months ago |
| Active | |||||
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hannahjoycooke.substack.comLatest Issues
How accurate were my 2025 marketing predictions?
I’ve been MIA for the last few weeks for several reasons (some I hope to be able to talk about soon) but I’m BACK.
And now that we’ve officially closed the book on 2025, I thought I’d do what any marketer loves to do...see how my trend pre...
When Brands Fumble Virality: Inside Jet2’s Missed Moment
A brand going viral is every marketer's dream.
It's the rare moment when the algorithm, the culture, and your creative team all align like the stars. Attention floods in. Memes are made. Group chats light up. You don’t buy this kind of rea...
What I’d do differently if I started a brand again from Beth Chapman
Building a brand will teach you more than any MBA ever could.
It humbles you, stretches you, and if you’re lucky – leaves you just about intact enough to do it all again, but smarter.
This week, I sat down with Beth Chapman – a founder-...
Can you manufacture a community?
Lately, I’ve been thinking a lot about community. Mostly because everyone else seems to be talking about it.
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Here goes nothing…
I’ve spent most of my career standing at the edge of “what if” - and a blank page has never felt any less intimidating. But here I am anyway.
So why start a Substack now?
Because for the last year...
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Authors
The writers behind this newsletter.
Marketer. Leader. Writer. Speaker. Mentor. Londoner.
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