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Built from Scratch

Hilde Stranden

Bootstrapping a SaaS in the least sexy industry possible. Sharing my lessons.

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PricingOnly free issuesPublishesWeekly
Issues4Founded7 months agoLast Issue6 months ago
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Latest Issues

Why most people never get what they want

Everybody wants something. You included.

Better economy. Better health. Better relationships. More freedom. A better job.

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6 months ago
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I`ve built on the side for 5 years. But I feel like I`ve just started.

My journey did not start with a clear vision.

It started with a need.

I wanted to earn more money so that I could reinvest in stocks and funds.

Earn more money while working full-time. I like security. Knowing my bills are getting pai...

6 months ago
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2025 Was About Structure. 2026 Will Be About Direction.

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New focus

Even though 2025 brought visibility and recognition, that was never the point of the year for me.

2025 was not about being seen.
It was about putting structure in place.

Most of the meaningful work happene...

7 months ago
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7 months ago

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  • Hilde Stranden

    Bootstrapping a SaaS in the least sexy industry possible. Made 70k on the side to fund it. Full-time job, 3 kids, zero VC. Documenting what works, what fails, and what nobody tells you.

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