Art and Commerce
Heather MortonA Substack for commercial photographers who want to peek behind the seamless. Data-driven analysis and insights for the gate-keeping averse, written by photo business prof Heather Morton.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 14 | Founded | a year ago | Last Issue | 13 days ago |
| Active | |||||
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hmphotoprof.substack.comLatest Issues
Blind Bid: Stills on Motion
Earlier this week, I proposed a blind bid exercise in which I offered a client brief, and you gave me your numbers. This went out on my Instagram Stories and, within 24 hours, yielded 19 results from 5 countries. Super interesting!
So the...
Survey Deep Cuts: Oh Canada
It’s the Victoria Day/May Two-Four holiday today in Canada and Toronto has been brimming with photo events lately. A couple of weeks ago it was back to back: from a commercial industry party hosted by FUZE, to a photo-journalism conference...
We're back!
Rob Haggart and I connected almost 20 years ago (he was an anonymous, at the time, Photo Editor sharing inside peeks at the photography industry from somewhere deep in America and I was an agency Art Buyer trying to do the same in Canada)....
Survey Deep Cuts: Identity
Through the summer of 2020, stuck at home and with questions of equity swirling, I reflected on the undeniable barriers of entry that exist in our industry and the undoubtable generosity of my industry friends and colleagues. That lead to a...
Survey Deep Cuts: Gender and Genre
RECAP
Here’s what we know about the gender breakdown of respondents to the survey1:
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27.3% female
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71.4% male
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1.3%: non-binary, prefer to self-describe, prefer not to answer
When it comes to gender and earnings:
*...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Art and Commerce.
| Subscribers | Engagement | 69 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Photography professor based in Canada, specializing in the history of the use of photography in advertising and the business of commercial photography.
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