One Inch Ahead
Howard YuYour future has already happened to another company. I show you where, one inch before you need it.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 77 | Founded | 6 years ago | Last Issue | 4 days ago |
| Active | |||||
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howardyu.substack.comLatest Issues
What If Doing Your Job Is Part of the Problem?
JAL / YouTube
Kazuo Inamori closed his eyes and folded his arms.
The man facing him wanted permission to ground every Japan Airlines (JAL) flight.
The airline had filed for bankruptcy protection on January 19, 2010. It owed ¥2.32 trillio...
America Is Closing the Door on Its Next Great Corporate Founders
In the early 1980s, a little boy named Luis von Ahn would spend his afternoons in a concrete compound in Guatemala City. This was his mother’s family’s candy factory. Luis was fascinated by the machinery: a copper vat and an industrial mixe...
Once a $300 Million Lie, China’s Luckin Is Now Serving $2 Lattes in America
Photo by Erdeni Aisingioro on Unsplash
On June 30 2026, at 7:00 a.m., a coffee chain opened a store at the lower level of Grand Central Terminal in New York City. The logo on its cups was a small blue deer. A costumed mascot named Lucky wa...
The $2 Hot Dog on 5-Star Services
Giorgio Trovato / Unsplash
It’s early 2010, and there’s a busy lunch service at Eleven Madison Park in New York. The New York Times had given it four stars the year before. Four friends are finishing their meal, and the general manager, Wi...
The Companies Firing Fastest Will Die First
In March, I published an essay called “How Organizations Lose Their Minds.” I argue that the company firing employees the fastest in the name of AI redundancy is going to fail the fastest.
That’s because I’ve seen it in Circuit City, which...
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Authors
The writers behind this newsletter.
I am LEGO® Professor of Management and Innovation at IMD business school in Switzerland. You can see the official bio here: https://www.imd.org/faculty/professors/howard-yu/
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