
Tactics and frameworks for PMFit & GTM by an ex-founder turned PhD
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 202 | Founded | 5 years ago | Last Issue | 5 days ago |
| Active | |||||

Last week, I kicked off with a founder in maritime tech. Two hours in, at the very end of the session, she said something that surprised me: “You got me out of my groove.”
I thought to myself, what a weird thing to thank someone for. Let’s...
Last week, during office hours, I met the 10th AI startup in a brief period of time that pitched me this problem:
“I have substantial recurring revenue, but our clients need something so different, it feels like I’m running an agency. I...
This is the PMF sales masterclass every early-stage founder should listen to
Also available on Spotify, Apple Podcasts, and YouTube
Buy Rob’s Book here (Amazon)
Get the Claude sales call review skill here (GitHub)
####...
I’m finishing my PhD—yes, really—this year. And I have no clear idea of what’s next. And I got stuck thinking about it. Then I realised, last week, I helped 3 people with similar issues, with contain the hidden solution for me.
A designer...
Many founders ask me: how do I validate PMF before going all in on a segment?
You don’t. It’s the other way around.
You validate PMF by going all in on a segment and getting easy, repeatable sales as a result, with happy custome...
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The writers behind this newsletter.
Mentored 1000+ founders. PhD on startups.
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