
Tactics and frameworks for PMFit & GTM by an ex-founder turned PhD
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 188 | Founded | 5 years ago | Last Issue | 12 days ago |
| Active | |||||

Dear founders, please stop saying "Based on actual science" just because you found a paper from 2014 that vaguely talks about something your app does.
What do you think will happen?
You: "It's based on science!" 🥴
Customer: "Oh, good...
I see many very early-stage startups set up a referral program.
They have a dozen paying customers—or a couple hundred if it’s B2C.
Spend 4 weeks building a referral system.
It flops.
I never understand it; the logic...
For the past five years, Prateek Sanjay has been doing outreach for fundraising founders. He books hundreds of meetings per month. His results for a single client in one month:
450 cold DMs
71 replies
27 investor meetings...
In a provocative essay, investor Jerry Neumann claims that the popular startup methods don’t work
Lean Startup, Mom-Test, the Business Model Canvas, or accelerators simply don’t move the needle
While his arguments are flawed...
Some founders run into this one issue when they start scaling their teams.
To increase momentum and gain headspace, they hire people for specific roles, such as head of product or customer success.
Then, several weeks later, they realise...
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The writers behind this newsletter.
Mentored 1000+ founders. PhD on startups.
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