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Lucia on Femtech Strategy

Lucia Orozco Lopez

Strategy for founders building in women's health — where the path forward isn't obvious and the cost of getting it wrong is high.

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Substack
PricingOnly free issuesPublishesWeekly
Issues10Founded9 months agoLast Issue17 days ago
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Latest Issues

The Burden of Proof in Femtech

Two weeks ago, I travelled all the way to Paris to talk about the European Femtech industry. I was invited to bring the perspective of the ecosystem, given my experience as founder of Femtech Spain and consultant helping women’s health comp...

17 days ago
9
13

When the Product Works and the Company Still Fails

image by Kampus (credit)

There is a pattern that is slowly killing femtech innovation.

A founder builds something that works and addresses a real gap, with solid clinical evidence. They raise early capital for full development, hire a sm...

a month ago
3

The Decision Femtech Founders Keep Avoiding

Designed by vectorjuice / Freepik

Welcome to Femtech Fundamentals, the series where I explain women’s health topics for those starting new in the industry.

There is a question that every founding team should ask themselves.

“Who are we s...

a month ago
9
1

A Founder's Guide to Evaluating Femtech Solutions

Welcome to Femtech Fundamentals, the series where I explain women’s health topics for those starting new in the industry.

I have changed industries more times than I can count.

In a short amount of time, I went from a digital marketing st...

2 months ago
8

The Unconventional Career Playbook Nobody Gave Me

For years, I saw the women’s health industry from the outside looking in. I thought I could never really work in it. After all, I was not a doctor, a researcher or a professional with previous training in the space.

For a while, I blamed m...

2 months ago
10
6

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  • Lucia Orozco Lopez

    Consultant and Strategic Advisor. I work with women's health companies to turn strategic ambiguity into traction. Expect twice-monthly deep dives on femtech market entry, fundraising, and European ecosystem-building.

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