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Artwork for In Focus

A Photography Newsletter

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Substack
PricingFreemiumPublishesWeekly
Issues30Founded2 years agoLast Issue2 months ago
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Artwork for In Focus

Latest Issues

CASE STUDY: InStyle Mexico

From the pitch email to the final print editorial shooting Chanel, Versace, and more fresh off the runway...

Landing my feature with InStyle Mexico marked an exciting turning point in my career — not just because of the publication itself,...

2 months ago
5
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DIARY 15: JANUARY 2026

I kicked off January with a few shoots for my client, Dear John Denim. They’re the sister brand to Another Love, who I shot for last summer and earlier last year, and this time they brought me on to shoot for their main denim line. There’s...

3 months ago
27

The use of AI in my workflow + my favorite retouching tools

The tools I actually use to work smarter, not harder

My Most Used Tools in Photoshop

4 months ago
5
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DIARY 14: NOVEMBER + DECEMBER

Hello my lovely readers,

I’ve definitely been a little quiet around here. Toward the end of the year, I got wrapped up finishing deliverables and had a few trips (both work and personal). I sadly didn’t make the time to sit down and write...

4 months ago
16
2

DIARY 13: OCTOBER

October shaped up to be another jam-packed month. I’ve been working pretty much nonstop, bouncing between client work and personal test shoots with about 2-3 shoots each week. It feels good to be working hard while simultaneously creating w...

7 months ago
38
1

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  • Heather Loegering

    Heather is a fashion and lifestyle photographer + videographer shooting for brands such as Lspace, Quiksilver, and magazines such as ELLE, Grazia and more. Based in Los Angeles, CA.

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