
A mostly-daily newsletter about making a living on the internet with your ideas
| Platform | Pricing | Freemium | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 34 | Founded | 9 months ago | Last Issue | 8 days ago |
| Active | |||||

I used to think great sales pages were about great copy.
The right headline. The perfect hook. Every word carefully chosen to move someone toward the buy button.
Then I landed on one of Justin Welsh’s old sales pages for Content OS and my...
Steven Johnson is a writer I’ve followed for years.
In 2014 he wrote about something he calls the Spark File.
It’s not complicated. It’s a single Google Doc that he’s been adding to forever. It’s 300+ pages long now.
Inside it: half-thou...
I used to end every email the same way.
Great story. Solid insight. Then...
“P.S. — When you’re ready, here’s how I can help.”
Tacked on like a billboard on the highway. Unrelated to anything I just said.
And the click-through on that?...
I made a mistake on a call recently.
I was talking to a smart, successful creator. They had real questions. I had real answers. So I gave them. All of them.
I taught. I shared frameworks. I walked through my recommendations in detail. By...
I once made a lead magnet in about 30 minutes.
It wasn’t pretty. It was basically a PDF recap of a video I’d done about how famous people journal—their routines, their tools, a few quotes. Nothing groundbreaking. I figured it might do okay...
Subscribers, engagement, traffic and sponsorship for HeyCreator.
| Subscribers | Engagement | 75 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
How this newsletter ranks in the official Substack charts.
| #213 |
The writers behind this newsletter.
I help creators build a business they love based on their expertise. I've worked with Ryan Holiday, Justin Welsh, Amanda Goetz, Susan Cain, and many more. Was employee #5 at Kit and Director of Creator Success at Podia.
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