Incidental Mythology
Vivian AsimosIncidental Mythology is the anthropological study of mythology, but not old narratives - we're looking at our popular culture. These are our myths, not because someone struggled to make them so. But because they are... incidentally.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 109 | Founded | a year ago | Last Issue | 6 days ago |
| Active | |||||
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incidentalmythology.substack.comLatest Issues
Unpacking Social Capital
This article is for my paid subscribers only.
In the latest video essay over on the Incidental Mythology Youtube, I chatted about how the biographical readings of Taylor Swift’s songs, and the insistence these readings are the only correct...
Reading Taylor Swift: biographical interpretation and social capital
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When studying the mythology of Taylor Swift as an anthropologist specialising in myth studies, what's more important than the words of the myth is the way people read these words and interpret them. For the mythology of Taylo...
September 2026 Recap
After such a scorching summer, I cannot tell you how excited I was at the start of chill air, rain, grey skies and the return of my jumpers. I know some of you may be sad, but I can’t help myself - this is where I thrive.
September is also...
A Tiny Guide to Pop Culture and the Social Sciences
As an anthropologist who specialises in the study of pop culture, I think one of the biggest questions is what exactly this can end up looking like. But really, it look pretty similar to studying any other myth: we read it, we analyse it, a...
The Pitt-Rivers Museum and the Chaotic Anthropological Mind
A couple weeks ago, I went on a small day trip to Oxford. I spent most of the time walking around the Ashmolean. But I also walked around one more museum: The Pitt-Rivers museum, a museum dedicated to anthropology. Instead of it being focus...
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| Subscribers | Engagement | 68 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Researcher, Writer and Pop Mythographer. Interested in all things mythology and all things pop culture.
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