Reletter
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IRL > URL

Rae Lambert

Building the offline future. How we gather, belong, and build in real life. Over 20k+ community builders get IRL > URL in their inbox.

Platform
Substack
PricingOnly free issuesPublishesMonthly
Issues12Founded3 years agoLast Issue2 months ago
Active

Read this Newsletter

irlurl.substack.com
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Latest Issues

Want a great startup community? Don’t copy Miami

You can now get the IRL > URL hat shipped to you

Writing about building the offline future

Hey everybody! Rae here, co-founder of DNNR.

The feed can reach millions. A table can change your life.

AI will make the internet cheaper. Prese...

2 months ago
14
7

IRL > URL: building the offline future

Me + my father-in-law in matching hats

Writing about building the offline future.

Rae here, founder of River (now DNNR). If you’ve been here since the River days, thank you. Truly. You hosted or showed up in person.

And if you joined so...

3 months ago
14
2

🍽️ Dinners are here and you’re all invited

TL;DR: We just launched DNNR — a white-labeled dinner club platform that helps creators and communities monetize through IRL connection (we handle all the logistics!).
🍷 Refer a community and earn 5% of their dinner revenue for a year....

8 months ago
16
6

Clubs and camps are cool again

🎧 River Live Sessions

In Episode 3, we caught up with Shaggy Eells—skier, world traveler, and expert event host to talk:

🎯 Hosting with heart (and flexibility).

Hosting isn’t about perfection—it’s about presence. Shaggy keeps it si...

10 months ago
5
2

How IRL Argued the Constitution Into Existence

Thanks for reading The Current by River. Join 26,000 subscribers for monthly-ish notes on IRL community.

🎧 Listen to Ryan & Rae Lambert, co-founders of River, read to you:


Welcome back to The Current, River’s monthly-ish newslette...

a year ago
12
6

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Authors

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  • Rae Lambert

    Co-founder of River, white-labeled dinner club & meetup platform // Co-founder of Olivine, product marketing agency // Accidental creator of All-In Meetups // Early product marketer at Intercom // For fun: \ud83d\udc83\ud83c\udffb\ud83d\udeb4\ud83c\udffb‍♀️

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