I Will Circle Back's Substack
I Will Circle Back, Abhishesh Aggarwal, Aashi Agarwal, Garima Raj, Sangeetha Venkatraman, Annapoorna, Sherry AggarwalStories, tools, and tiny experiments on circular economy, fashion and more, minus the guilt trip
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 44 | Founded | a year ago | Last Issue | 6 days ago |
| Active | |||||
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iwillcircleback.substack.comLatest Issues
The Double Embodiment: Carbon, Memory, and What Old Buildings Still Do
Author’s note: I've always been fascinated by heritage buildings and by the question of how we preserve their beauty without stripping them of purpose. This piece is my attempt to explore that tension, and to unpack how repurposing old bu...
Practical Sustainability Part 3: The Diaper Dilemma
Author’s note: In Part 1 of this series, I wrote about how carrying your own bags and bottles can quietly reduce our dependence on disposables. In Part 2, I explored how to tackle cardboard waste with limited systemic support.
In thi...
The Pretty Lie: What the Beauty Industry Doesn't Want You to Think About at the Checkout
Walk into any beauty retailer — Sephora, Space NK, even a well-lit pharmacy — and you will feel it immediately. The cool air, the soft lighting calibrated to make skin glow, the faint layering of a hundred fragrances that somehow smells lik...
When the Mission Can't Survive the Money
There is a particular kind of company that gets built in moments of cultural optimism. It arrives with a clear moral logic, a product people genuinely love, and a story that makes buyers feel like their purchase is doing something. It...
When Coachella Gives You a VIP Pass for Thrifting, Something Has Actually Shifted
Coachella has always been fashion’s most watched experiment. Not because of the music. Because of what 125,000 people choose to wear to it.
Source: Coachella Website
Every April, the festival functions like a real-time cultural stress tes...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for I Will Circle Back's Substack.
| Subscribers | Engagement | 67 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Climate storytelling through circular fashion, culture, and everyday choices. We deliver 2-4 well-researched / thought out pieces and perspectives a month. Signal > Noise. :)
Tinkerer, Thinker, Storyteller, Hi
Exploring the intersection of entrepreneurship, sustainability and gender dynamics.
I compost, recycle, and am always looking for better ways to reduce waste. This is my attempt to show that even the smallest efforts add up—and that your choices truly matter.
New mother, trying to live a meaningful life and reimagining everyday
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