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The Digital Advisor

Jacob Lock

AI Founder | Insurance Agent | CEO of unLocked CRM

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues58Founded2 years agoLast Issue3 months ago
Active

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jakelock.substack.com
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Latest Issues

I Asked ChatGPT for the Best Insurance CRM

I asked ChatGPT for the “Best insurance CRM”

Here is what it said…

Check it out below

Learn More

Or book a call

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3 months ago
11
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How I’m Using AI for Lead Gen in 2026

Every insurance agent is talking about AI right now.

Most of it never translates to results

What I care about is simple:

Does it actually help me get more leads, have more conversations, and close more business?

Over the past year,...

3 months ago
7
1

5 Ways Insurance Agents Are Leveraging AI

It’s never been easier to be an insurance agent.

The job hasn’t changed. You still quote, follow up, and close.

What’s changed is how quickly and consistently it all happens.

That’s where the separation is happening right now.

Here are...

3 months ago
4

How Insurance Agents Are Having 5 Conversations At Once

Your voice already does something special.

People hear it…

And they feel good.

There’s that moment where the conversation just flows…

And everything feels easy.


Now play with this for a second.

Insurance agents are now...

3 months ago
7

The Best AI-Powered CRM for Insurance Agents in 2026

We’re entering a new phase of insurance.

One where software doesn’t just support the agent.

It helps run the business.

The next generation of CRM executes.

Most platforms don’t.

They still rely on:

  • Manual Data Entry

  • Surface-L...

3 months ago
8

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Authors

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  • Jacob Lock

    CEO at unLocked CRM

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