
My personal Substack
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 46 | Founded | 2 years ago | Last Issue | 9 days ago |
| Active | |||||

Musings on some common misconceptions I have encountered among consumers, content creators and others in (or out of) the industry. No doubt this is likely to be a part one of many, and is motivated by what I have witnessed.
Orris butter
T...
Unembellished, unbiased evaluations of some of the new released reformulations of classic fragrances from Christian Dior in the newly named ‘Dioriginals’ collection.
I would like to emphasise that this undertaking is not the work of the so...
A recent article criticising the latest addition to the Hermès Jardin series, Un Jardin Sous La Mer, has prompted me to address part of the stylistic choices of perfumers like Ellena (though not originating with him per se), aesthetically a...
Marketing copy loves to rabbit on about precious naturals; products like orris butter, rose otto or absolute, jasmine absolute and so forth. Whether or not these are used at appreciable or effective levels within a formula aside, fragrances...
Zegna have just launched a collection of six fragrances, following the usual codes expected of a higher priced designer line. Uniform bottles, and like Fendi a few years ago, each fragrance marketed to reference a specific memory. Rather th...
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| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Mathematician (Ph.D.) and perfumer.
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