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Jessie’s Substack

Jessie Freschl

I write about the whirlwind of life in NYC as a stylist, startup founder, and nonprofit leader, while raising three teenage girls and sharing my wellness hacks for staying (somewhat) sane.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues53Founded3 years agoLast Issue12 days ago
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Latest Issues

Buy Less, Buy Better

Friends,

I preach conscious consumption as an ethos to live by. I can’t force my clients or my readers into it, and I wouldn’t want to. What I can do is show you what I mean. Few brands live it out the way Marfa Stance does.

I have loved...

12 days ago
4
1

Taking Risks

I am a risk taker. I always have been. Maybe it’s because I grew up with two older brothers and a less-than-conventional childhood. I always wanted to prove I could handle whatever was thrown my way, and I was always up for a challenge.

In...

19 days ago
10
2

Weaving Opportunity - Reflecting on Repurpose 2025

Dear Friends,

At Repurpose, we believe the power of community is about weaving opportunity—ensuring no one’s journey is walked alone. Every young person’s path into fashion, entrepreneurship, and the broader creative industries is shaped b...

a year ago
4

This Is F&!#ing Hard — But It’s Worth It

There’s a world of difference between being a founder who sells something with an immediate ROI and building something that asks people to believe in possibility.

When I am styling clients, I rarely feel rejection. This work is deeply huma...

a year ago
1

Blank Page

This past Friday, the morning after Yom Kipur, I intentionally left a blank page in my journal. This year, the ritual of reflection felt more intimate and urgent than ever. Perhaps it is because I am literally feeling like the middle part o...

a year ago
1

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  • Jessie Freschl

    fashion, purpose, and a little NYC hustle. Stylist, founder, and mom navigating conscious consumption with both strength and humility. Mom of three teens and three ventures: @FreschStyle, @ShopRepurpose, @MyTurnstyle

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