John’s Substack
John WilliamsMy personal Substack
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 48 | Founded | 10 months ago | Last Issue | 14 days ago |
| Active | |||||
Read this Newsletter
itallstartedwithaidea.substack.comLatest Issues
AI isn't Helping How Your Media is Managed
The PPC Skills Gap Has Nothing to Do With AI
A follow-up to my conversation with Lisa Raehsler on her podcast, AI Ads and Beyond, originally published on The Paid Media Mix. Full episode here: The PPC Skills Gap Has Nothing to Do With AI...
How to Sign Up for ChatGPT Ads (And Why You Should Care)
The short version
OpenAI started testing ads inside ChatGPT on February 9, 2026. Ads appear below responses on the Free and Go plans only — Plus, Pro, Business, Enterprise, and Edu accounts stay ad-free. Under-18 accounts don’t see ads....
Beginner Google Ads user for small business.
When small business owners first dive into Google Ads, they’re often overwhelmed by the sheer complexity of the platform and unsure where to focus their limited time and budget. As practitioners often discuss in the r/googleads community, g...
5 Year Theory
In five years, most of the people you see every day will be strangers again.
my caption
The coworkers you eat lunch with. The neighbors you wave to. The people you bend yourself into shapes for to keep things easy. Not gone, just no lon...
You are the most important person in the world
For no other reason than just because; I hope you have the best moment of your day, when you see this.
Love and Care,
John M. Williams
Founder/Creator of GoogleAdsAgent.Ai by It All Started With A Idea
Audience Metrics
Subscribers, engagement, traffic and sponsorship for John’s Substack.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
I'm John Williams, founder of It All Started With A Idea—a digital lab where paid media meets AI and automation. After 15+ years scaling brands like GM and Eventbrite, I now build tools and tell stories for marketers who think like engineers.
Frequently Asked Questions
How can I access the email archive for John’s Substack?
You can find recent issues that have been published by John’s Substack on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does John’s Substack have?
To see how many people subscribe to John’s Substack, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in John’s Substack?
Newsletter advertising can be extremely effective when it's done right. Before you pitch John’s Substack as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like John’s Substack?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact John’s Substack using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to John’s Substack?
Scroll up to where it says Related Newsletters to see other publications like John’s Substack. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact John’s Substack?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.