Primage - The Anti-Retirement Project
Jonny CooperPrimage is for living your best years with strength, appetite, and purpose when the world tells you to shut up, wind down, and disappear.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Founded | 3 years ago | Last Issue | 3 days ago |
| Active | |||||
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jonnycooper.substack.comLatest Issues
How To Live To 107
We’re really finding our stride in the Primage Project, if your feedback is anything to go by.
I’ve had over 100 messages from you since Primage launched back in April, and it’s helping me shape what we’ll become.
One thing I’ve been as...
Five Terrible Things About Retiring
I’m kinda hoping you’re installing one or more of the Ten Primage Pillars in your life, as I’m sure they’re going to help you build the foundations of longevity and healthspan.
If you want a refresh, here’s where to reskim them.
Before w...
10 Ways To Tell You're In Your Primage
Now the 10 Primage Pillars are out in the wild, I bloomin’ hope you’re using them.
If not, here’s where to reskim them.
We instinctively luxuriate in the joys of our elevated societal status, and remind ourselves of the simple truths ab...
Primage Hero: The 97-Year-Old Weightlifter
If you enjoyed reading the 10 Primage Pillars, you’ll have got the gist of what we’re about.
In a sentence:
Maintaining optimal health, vitality and purpose throughout life, irrespective of age.
And in case you think those are just word...
Primage Pillars - #10: Take The Oath
As you probably noticed, I’m laying out the 10 Primage Pillars - The manifesto for the project and our developing community.
This is the final, and most important of the 10 Primage Pillars. Together they form our commandments for living lo...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Primage.
| Subscribers | Engagement | 69 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Writer, piano player, & racing driver Jonny Cooper is the founder of Primage: The Anti-Retirement Project. Primage is for living your best years with strength, appetite, and purpose when the world tells you to shut up, wind down, and disappear.
Frequently Asked Questions
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