jude’s Substack
jude bakerMy personal Substack
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 13 | Founded | 3 years ago | Last Issue | 3 years ago |
| Active | |||||
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judebaker.substack.comLatest Issues
Learnings & Insights from an intense season of Special Events.
This last quarter of 2023, and especially the Special Events season, have been quite hectic.
Compared to last years, I’ve found more people talking about the holiday events and sharing learnings, despite having, generally speaking, less pr...
What to learn from Asia when it comes to online commerce?
I was fascinated and worried at the same time by the velocity at which apps like Temu flawlessly penetrated some of the main Western markets. Fascinated from the business-side of things (as we’ll see, there are a few reasons behind this), w...
The other way round. Leveraging online to be relevant offline.
A topic that I’ve seen very few brands explore, despite its potential. How online sales channels can be a key driver to offline product expansion?
Let’s start with highlighting the pain brands feel.
Back in the days at Ferrero, I was...
How online marketplaces can unlock global brand growth.
For brands seeking international expansion, the traditional barriers of limited distribution and brand recognition in foreign markets can seem daunting.
However, the rise of online marketplaces has revolutionized the game, providing a stra...
What makes investing in Influencers worth it.
According to recent forecasts, Influencer marketing spend in the US will hit 5.9 billion dollars in 2024, with 83% of marketers using it.
Is the investment worth it? Why so, and what’s the status of the creator economy today? I thought it...
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Authors
The writers behind this newsletter.
artist musician retired from the serious business world going on 82 yrs. I live in the desert. i am from Chicago. Hoping to see the day we see truth and justice. My moms maiden name was Carroll.
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