Kanahoma
Seth OdellA weekly newsletter from Kanahoma CEO Seth Odell about marketing, education, and entrepreneurship.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 129 | Founded | 6 years ago | Last Issue | a month ago |
| Active | |||||
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kanahoma.substack.comLatest Issues
The AI Point Solution Problem
Last week, over 8,000 higher ed professionals converged on San Diego for the annual ASU+GSV conference.
If you’ve been before, you know the experience.
At its best, it’s energizing. At its worst, it’s chaotic.
Crowds spilling out of sess...
Return on Joy
Higher education marketing is more crowded and complex than ever.
Thousands of institutions are competing for a flat - or declining - population of students. The market is increasingly discerning and price-sensitive. Access to information...
The New Visibility Playbook
Last month we hosted 150 higher ed leaders to talk about something most institutions are feeling but haven’t quite put language to yet:
Search isn’t on fire, but it is melting.
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Organic traffic is compressing
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Paid search is gettin...
The Future of Search
Every once in a while, something shifts in our industry so quickly that you can feel the tension building in real time.
Over the last few months, I’ve had more and more private conversations about the evolution of search. In fact, I’ve had...
Looking 3-5 Years Out
Last week I wrapped up my final set of Office Hours for the year.
I do these periodically just to make space to catch up with industry colleagues, talk shop, and compare notes without a formal agenda. No decks, no pitches - just honest con...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Kanahoma.
| Subscribers | Engagement | 67 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Seth is Founder & CEO of Kanahoma, an education marketing agency based in San Diego, California.
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