
Thoughtful reflections on community, marketing and business, shaped by over 14 years of business experience.
| Platform | Pricing | Freemium | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 13 | Founded | a year ago | Last Issue | 6 months ago |
| Active | |||||

You used to have a rhythm of what to post, when and roughly what would happen when you did. The right clients would find you and buy from you.
But somewhere around 2022, without any announcement, content stopped working like it used to.
S...
There is a particular kind of morning that May does better than any other month.
The one where the light comes through the window at an angle that makes everything look like a film still. Where your coffee is exactly the right temperature...
There is a version of social media marketing that feels like you are constantly behind. Behind on trends, behind on the algorithm, behind on follower counts, behind on having the right content strategy. I spent a long time living in that ve...
Imagine your first day at a new school…
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I don’t mean the logistics, the timetable or where the classrooms were. The feeling of it like walking in, everyone looking at you, wondering if anyone was going to wave or want to...
Romanticising your life is having a moment. But what about romanticising your business?
Not your morning routine or your weekend walks, your actual business. The ordinary Tuesday afternoon between calls. The version of your working life yo...
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