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InsideProduct

Kent J McDonald

For product owners, BAs, and PMs who own an internal product — software your business runs but doesn't sell. Weekly, practical thinking on how to decide what to build next and how to run it like a product, not a project.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues83Founded2 years agoLast Issue5 days ago
Active

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Latest Issues

How to run a strategy session that actually ends in decisions

Most strategy sessions don’t fail because the team lacks ideas. They fail because the team leaves with too many of them and no clear way to decide what comes first.

Strategy is supposed to guide decisions. When it works, a team walks out k...

5 days ago
1

I don't put stakeholder requests directly into the backlog

I don’t put stakeholder requests directly into the backlog.

That doesn’t mean I ignore them. It means a request isn’t automatically a commitment.

Almost all product owners have to deal with requests from a wide variety of stakeholders. Th...

13 days ago
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Prioritization is picking what you do and don’t build

You may have noticed a swing toward CRM/business-systems content this summer. I’m bringing back more of the classic PM/PO/BA material this fall too, starting with a refresh on a topic I originally explored before moving to Substack.

An...

20 days ago
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How to determine which decisions you should make

When I was the product owner at Agile Alliance, we built a custom conference registration system because we believed it required a tight connection to our membership system.

It gave us some of the distinctive capabilities we wanted. But as...

a month ago
1

Judgment: The habit that quietly makes BA and PM careers

I recently worked with a consulting company in the enviable position of having so many leads that they needed a faster way to write proposals for prospective clients.

We decided to complete the company’s journey to the dark side and see wh...

a month ago
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  • Kent J McDonald

    I help business owners and systems owners get control of the software and systems behind a growing business with practical, no-jargon frameworks for what to fix first.

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