Reletter
Artwork for The Blonde Mule

The Blonde Mule

Kim Baldwin

A weekly newsletter about books, pop culture and nostalgia. Assuredly I will also write about aging, divesting from diet and wellness culture and my eternal quest for good plus-size jeans.

Platform
Substack
PricingFreemiumPublishesWeekly
Issues89Founded3 years agoLast Issue8 days ago
Active

Read this Newsletter

theblondemule.substack.com
Artwork for The Blonde Mule

Latest Issues

Kim Explain Things To Me: How To Read More

If The Atlantic is to be believed, no one is reading. Controversial take: Yes, they are! Granted, I work in a bookstore where every day people come in and buy books, but still, I am surrounded by readers.

Maybe you’re one of the non-reader...

8 days ago
18
6

Notes From London and Paris

I lived in NYC for a few years in the early 2000s, and I worked for a company that was designing a home furnishings line. My boss was from the fashion world and wanted our home line to compete with Donna Karan Home, which was huge at the ti...

a month ago
39
13

Post-Europe Catch Up Sesh

Bonjour! If you don’t follow me on Instagram, then you may not know I just got back from London and Paris. If you do follow me, then I hope you enjoyed the most pictures you’ve ever seen someone share of the Eiffel Tower.

  • At the bottom o...
2 months ago
22
11

Taurus Season

My birthday is on May 20, but I’ve been celebrating all month.

When the astrological calendar flipped over to Taurus a few weeks ago, I asked in our bookstore Slack how many of us are a Taurus. It is so many of us! I was like, Oh, this is...

3 months ago
28
17

Kim Explain Things To Me: Memoirs

Wow, what a terrible time to be on the internet. What a disappointment to learn that some of the women you read, respect and follow online can’t differentiate between what bad thing a man did to them and what a woman they don’t know wrote a...

3 months ago
78
3

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for The Blonde Mule.

SubscribersEngagement73Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • Kim Baldwin

    Burnt Toast podcast producer. Bookseller at Parnassus Books. I write about books, pop culture and nostalgia. Read my newsletter and find me other places here: linktr.ee/theblondemule. Previous: Nashville Scene, Ladyland Podcast.

  • Frequently Asked Questions

    How can I access the email archive for The Blonde Mule?

    You can find recent issues that have been published by The Blonde Mule on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does The Blonde Mule have?

    To see how many people subscribe to The Blonde Mule, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in The Blonde Mule?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch The Blonde Mule as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like The Blonde Mule?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact The Blonde Mule using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to The Blonde Mule?

    Scroll up to where it says Related Newsletters to see other publications like The Blonde Mule. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact The Blonde Mule?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.