Landon’s Letters
Landon PoburanIdeas, experiments, and occasional strong opinions on marketing, AI, and building a small business without accidentally creating yourself another job.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 198 | Founded | 3 years ago | Last Issue | 12 days ago |
| Active | |||||
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landonpoburan.substack.comLatest Issues
I'm Not the Substack Growth Guy Anymore
In June, I wrote about breaking my 784-day writing streak.
Stepping away allowed me to gain perspective on what I’d built and exposed something bigger. I built an audience around something that no longer reflected my mission.
On March 4,...
Information Isn't The Product
One Substack subscription became 4.
Then 4 became 40.
Soon, more than 50 messages were landing in my inbox every week.
Somewhere in that pile of unopened emails was probably something useful, but finding it meant opening each one, decid...
How I Built an AI System to Protect My Focus as an ADHD Creator
You open the app to check one notification.
Forty minutes later, you’re three platforms deep, mid-thread on a comment you barely remember clicking, and the thing you actually sat down to do is still sitting there. Somewhere. Waiting.
If y...
I Broke My 784-Day Writing Streak on Purpose
My cold brew sat there, sweating a ring into the desk.
I don’t remember when. Somewhere between sitting down and staring at the blinking cursor, it just happened. Laura was still asleep. The house was quiet. It was a Sunday, one of those s...
The 10-Day, $108k Launch (And The 4 Changes That Made It Happen)
$108,058 in revenue generated.
$6,457 in ad spend.
10 days.
Results for a client’s launch in May.
And almost everything that made it work happened outside the ads manager.
If you’ve ever run a launch that underperformed and couldn’t fi...
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Authors
The writers behind this newsletter.
I build things, market things, and write about what happens. Usually while questioning the advice everyone else seems to agree on.
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