Last week in adops
Ryan McConaghyan email mocking the bullshit in ad tech. sent out most mornings so you have something to read with that first beer/coffee (I don't judge)
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 52 | Subscribers | Read | happensinadops.substack.com |
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Episode 12: Making Up People Who Like Mercedes w/ Keith Gooberman (Programmatic Mechanics)
> The phenominon I find most offensive to publishers today is that, in a DSP, I can say “Give me $50k worth of ads for _____ audience.” And if I’m not an experienced buyer I’ll just pick … ya know… data from this company and this company. A...
Episode 11: Getting a Data Education with Dave Pond (Buzzfeed)
There's this long-held notion that programmatic/online advertising unlocks this "magic" ability to put the right message in front of the right person at the right time. For the last few years, it’s felt like most of the industry's efforts h...
Episode 10: Demystifying the Supply Path with Chris Kane (Jounce Media)
Our second boomerang! Chris Kane and I spoke on my old podcast a little over three years ago. Since then Jounce Media has grown from a little startup thing to the master of the supply path. They’re the reason bid caching became a hot topic....
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