The Unmasking Founder
Katie CopeHonest thoughts on brands, neurodivergence, and building a business on your own terms from Katie Cope, founder of Keppel Leopard Creative.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 20 | Founded | 9 months ago | Last Issue | 8 days ago |
| Active | |||||
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katieatkeppelleopard.substack.comLatest Issues
The secret to making your brand colours work
Photo by Christina Rumpf on Unsplash
The reasoning behind KLC’s brand colours is pretty simple:
Keppel (yes I put my brand colour in my business name!) is the teal/blue/green colour that has been with me since the start of the business....
Chanel kept it simple - so why are you making your personal brand complicated?
You don't need to build a personal AND business brand, you've got enough to do.
Personal Brand is not a new buzz word in the entrepreneurial world. But it seems that in 2026 with the increasing noise online that it’s become the new thing t...
You Don't have to be Loud to Be Heard: The Introvert's Advantage in Business
Why being quieter is an advantage
In entrepreneurial circles the loudest get noticed.The Unmasking Founder is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.
7 Years into Business and I still don't have a Business Plan
And it's doubtful that I'll ever write one...
This April sees the 7th birthday of Keppel Leopard Creative. Back in 2019, heavily pregnant with my second I’d just been made redundant from my full time employment.
The Pre-Print Pivot
An explanation to yet another change in name and content.
Okay, so if you’re a regular here you’ll have noticed that once again I’ve changed the name of my Substack.
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Authors
The writers behind this newsletter.
Founder of Branding Studio Keppel Leopard Creative, mum, and late diagnosed ADHDer. Learning how to be herself through The Unmasking Founder.
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