Let's Play
Sam BarberieOccasional posts on gaming, media, and new technologies driving the future of each.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 62 | Founded | 3 years ago | Last Issue | a month ago |
| Active | |||||
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Can gaming cure loneliness?
Loneliness may be, ironically, the most unifying affliction of the modern human condition. Study after study demonstrates the scale of the loneliness epidemic. According to one paper by the APA, 54% of US adults feel isolated and 70% said t...
📺 On-TV gaming is finally here—for real this time
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The stereotypical image of gaming on a TV is deeply ingrained for a reason: the Magnavox Odyssey console came out in 1977, even before the Atari Pong hardware. Several generations of game consoles later, when people think of playing...
How AI and cloud will disrupt in-game ads
In-game advertising is so big that, per Matthew Ball’s most recent report, the ~$77B of in-game ad revenue from 2025 nearly eclipses PC and console revenue combined. Advertising is a crucial component in the monetization mix for cash-strapp...
AI can’t save gaming
Look, the reality is that the gaming market is still very healthy. Major titles continue to see growth and all-time-highs in concurrent users and other metrics. Overall industry revenue is strong. Publishers like EA and ATVI scored high 11-...
Big mover: Game wagering
Wagering on skill-based games is not new. WorldWinner launched in 1999 and let players participate in cash tournaments for solitaire (man, what a thrill). Since then, the online skill-based betting environment has heated up, running paralle...
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Authors
The writers behind this newsletter.
Sam Barberie is an executive in gaming and web3. He has worked with every major game publisher, developer, platform, and media company in crafting their gaming and interactive media strategies.
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